course descriptions
 

           
     

Course Details

MKT 123   Fundamentals of Selling
   
Lecture: 03 Lab: 00
Clinical:  00 Credit: 03
   
Components:  None
Prerequisites: Take DRE-096 or ENG-070 and RED 070 or Placement Test Credit Equivalent
Corequisites:   None
   
This course is designed to emphasize the necessity of selling skills in a modern business environment. Emphasis is placed on sales techniques involved in various types of selling situations. Upon completion, students should be able to demonstrate an understanding of the techniques covered.